Begins Friday night with the Detroit Speed and Engineering Road Rally from SEMA at the close of the event Friday afternoon at 4pm  to the SEMA Ignited car show at the LINQ (Big wheel) beginning at 4 until 10 pm between Flamingo Rd and Sands Ave on Koval (one block South of the strip/Las Vegas Blvd and one block North of Paradise Rd (which is the road that the convention center is on) a block and a half West of the convention center.

The SEMA Ignited is a free event that is open to the public, will have a dyno challenge, burnout competition, man made snow (Seriously how long will that remain frozen before melting?!) road course for SEMA cars, http://pages.message.sema.org/SEMAIgnited/#faq

There will be 2 Golden Ticket cars chosen at SEMA for the Optima Street Car Invitational, held at the Las Vegas Motor Speedway, about 15 minutes North East of Las Vegas on the 15North

The ticket to the Optima Street Car Invitational is good for the whole weekend, and the prime events will be ongoing all weekend so that each car can get a "best possible time" for each of the events;
BFGoodrich Hot Lap Challenge,
Ridetech Street Challenge Autocross,
Wilwood Disc Brakes Speed Stop Challenge,
and the Lingenfelter Performance Engineering Performance Design Challenge.

IMPORTANT parking information: All spectator parking will be on-site just off Las Vegas Blvd. Shuttles will transport guests to the competitive activities. Guest registration opens at 8:30 a.m. each day, with events beginning at 9:30 AM.

It will be taped and editted for broadcast a couple months later (like last year) on MAVTV

Info, map, and ticket purchase at
https://www.eventbrite.com/e/2014-optima-ultimate-street-car-invitational-tickets-12857381775
 
Top